How to get rich without getting lucky? 如何在没有运气的情况下致富？
BUILDING WEALTH积累财富
Making money is not a thing you do—it’s a skill you learn. 赚钱不是一件你可以做的事，而是一种你可以学习的技能。
How to Get Rich (Without Getting Lucky): 如何致富（不需要运气）
Seek wealth, not money or status. Wealth is having assets that earn while you sleep. Money is how we transfer time and wealth. Status is your place in the social hierarchy. 追求财富，而不是金钱或地位。财富就是拥有在你睡觉的时候还能赚钱的资产。金钱是我们转移时间和财富的方式。地位是你在社会等级中的地位。
Understand that ethical wealth creation is possible. If you secretly despise wealth, it will elude you. 坚持道德的同时创造财富是可能的。如果你暗自轻视财富，财富就会远离你。
Ignore people playing status games. They gain status by attacking people playing wealth creation games. 忽略那些玩社会地位游戏的人。他们通过攻击玩财富创造游戏的人来获得地位。
You’re not going to get rich renting out your time. You must own equity—a piece of a business—to gain your financial freedom. 你不可能靠出租时间致富。你必须拥有股权——企业的一部分——才能获得财务自由。
You will get rich by giving society what it wants but does not yet know how to get. At scale. 你将通过给予社会想要但还不知道如何得到的东西而变得富有。大规模地实现。
Pick an industry where you can play long-term games with long-term people. 选择一个你可以与长期合作的人一起玩长期游戏的行业。
The internet has massively broadened the possible space of careers. Most people haven’t figured this out yet. 互联网极大地拓宽了职业的可能空间。大多数人还没有意识到这一点。
Play iterated games. All the returns in life, whether in wealth, relationships, or knowledge, come from compound interest. 玩迭代游戏。生活中所有的回报，无论是财富、关系还是知识，都来自复利。
Pick business partners with high intelligence, energy, and, above all, integrity. 选择商业伙伴：高智商、精力充沛，最重要的是正直的。
Don’t partner with cynics and pessimists. Their beliefs are self-fulfilling.不要与愤世嫉俗者和悲观主义者合作。他们的信念会自我实现。
Learn to sell. Learn to build. If you can do both, you will be unstoppable.学会销售。学会构建。如果两者都能做到，你将势不可挡。
Arm yourself with specific knowledge, accountability, and leverage. 用专长、责任和杠杆来武装自己。
Specific knowledge is knowledge you cannot be trained for. If society can train you, it can train someone else and replace you. 专长是你无法通过训练得来的知识。如果社会能训练你，它也能训练别人来取代你。
Specific knowledge is found by pursuing your genuine curiosity and passion rather than whatever is hot right now. 专长，通过追求你真正的好奇心和激情而不是现在热门的东西来获得的。
Building specific knowledge will feel like play to you, but will look like work to others. 建立专长对你来说感觉就像游戏，但对其他人来说就像工作。
When specific knowledge is taught, it’s through apprenticeships, not schools.当教授专长时，是通过学徒制，而不是学校。
Specific knowledge is often highly technical or creative. It cannot be outsourced or automated. 专长通常是高度技术性或创造性的。它不能被外包或自动化。
Embrace accountability and take business risks under your own name. Society will reward you with responsibility, equity, and leverage. 拥抱责任，以自己的名义承担商业风险。社会会用责任、公平和杠杆来回报你。
“Give me a lever long enough and a place to stand, and I will move the earth.”—Archimedes 给我一根足够长的杠杆和一个支点，我就能撬动地球。
Fortunes require leverage. Business leverage comes from capital, people, and products with no marginal cost of replication (code and media). 财富需要杠杆。商业杠杆来自资本、人员和没有边际复制成本的产品（代码和媒体）。
Capital means money. To raise money, apply your specific knowledge with accountability and show resulting good judgment. 资本就是钱。要想筹集资金，运用你的专长与责任，并表现出良好的判断力。
Labor means people working for you. It’s the oldest and most fought-over form of leverage. Labor leverage will impress your parents, but don’t waste your life chasing it. 劳动是指为你工作的人。这是最古老也是最具争议的杠杆形式。劳动力杠杆会给你的父母留下深刻印象，但不要浪费你的生命去追求它。
Capital and labor are permissioned leverage. Everyone is chasing capital, but someone has to give it to you. Everyone is trying to lead, but someone has to follow you. 资本和劳动力都是需要他人许可才能使用的杠杆。每个人都在追逐资本，但必须有人给你资本。每个人都试图领导，但必须有人跟随你。
——创业者不要只想着“找钱”，而要思考：“我凭什么值得别人把钱交给我？”领导者不要只想着“发号施令”，而要问：“我为什么值得别人追随我？”在这个世界上，最稀缺的不是野心，而是他人对你的信任与托付。
Code and media are permissionless leverage. They’re the leverage behind the newly rich. You can create software and media that works for you while you sleep.代码和媒体是无需许可的杠杆。他们是新富背后的杠杆。你可以创建软件和媒体，使其在你睡觉的时候为你工作。
An army of robots is freely available—it’s just packed in data centers for heat and space efficiency. Use it.大批机器人是免费的——只是为了提高热量和空间效率而被安置在数据中心里。使用它。
If you can’t code, write books and blogs, record videos and podcasts.如果你不会编程，那就写书、写博客、录视频和播客。
Leverage is a force multiplier for your judgment. 杠杆是你判断力的倍增器。
Judgment requires experience, but can be built faster by learning foundational skills. 判断力需要经验，但通过学习基本技能可以更快地建立起来。
There is no skill called “business.” Avoid business magazines and business classes.没有一种技能叫做“生意/商业”。避免商业杂志和商业课程。
Study microeconomics, game theory, psychology, persuasion, ethics, mathematics, and computers.学习微观经济学、博弈论、心理学、说服力、伦理学、数学和计算机。
Reading is faster than listening. Doing is faster than watching. 阅读比听力快。做比看快。
You should be too busy to “do coffee” while still keeping an uncluttered calendar.你应该忙得连“喝咖啡”的时间都没有，同时保持一个整洁的日历。
Set and enforce an aspirational personal hourly rate. If fixing a problem will save less than your hourly rate, ignore it. If outsourcing a task will cost less than your hourly rate, outsource it. 设定并执行理想的个人时薪。如果解决一个问题节省的钱少于你的时薪，那就忽略它。如果外包一项任务的成本低于你的时薪，那就外包吧。
Work as hard as you can. Even though who you work with and what you work on are more important than how hard you work. 尽你所能努力工作。即使与谁一起工作、你在做什么，比你工作有多努力更重要。
Become the best in the world at what you do. Keep redefining what you do until this is true. 在你所做的事情上成为全球顶尖。不断重新定义你所做的，直到这成为事实。
There are no get-rich-quick schemes. Those are just someone else getting rich off you.没有一夜暴富的方案。那些只是别人从你身上赚钱变富。
Apply specific knowledge, with leverage, and eventually you will get what you deserve.运用专长，再加上杠杆作用，最终你会得到你应得的。
When you’re finally wealthy, you’ll realize it wasn’t what you were seeking in the first place. But that is for another day. 当你最终变得富有时，你会意识到这并不是你一开始所追求的。但那是后话了。
Summary: Productize Yourself 小结：把自己产品化
Your summary says “Productize yourself”—what does that mean? 你的总结是“把自己产品化”——这是什么意思？
“Productize” and “yourself.” “Yourself” has uniqueness. “Productize” has leverage. “Yourself” has accountability. “Productize” has specific knowledge. “Yourself” also has specific knowledge in there. So all of these pieces, you can combine them into these two words. “产品化”和“自己”。“自己”是独一无二的。“产品化”具有杠杆作用。“自己”有责任感。“产品化”具有专长。“自己”里面也有专长。所以以上这些部分，你可以把它们组合成这两个词。
If you’re looking toward the long-term goal of getting wealthy, you should ask yourself, “Is this authentic to me? Is it myself that I am projecting?” And then, “Am I productizing it? Am I scaling it? Am I scaling with labor or with capital or with code or with media?” So it’s a very handy, simple mnemonic. 如果你着眼于“致富”这个长期目标，你应该问自己：“这对我而言是真实的吗？”、“我展现出来的是真正的自己吗？”、“我有没有把它产品化？”、“我有没有在规模化它？”、“我是通过劳动力、资本、代码，还是媒体来实现规模化？”这是一个非常方便简单的助记符。
This is hard. This is why I say it takes decades—I’m not saying it takes decades to execute, but the better part of a decade may be figuring out what you can uniquely provide. 这很难。这就是为什么我说它得花几十年的时间——我不是说它需要几十年的时间来执行，而是：一个十年里最好的部分可能是弄清楚你能提供什么独特的东西。